Reach the right people for your restaurant
Restaurant advertising. Campaigns with character.
An opening, a new menu or a campaign for quieter days. We use restaurant advertising to introduce your story to people who could feel at home at your tables. Photography, copy and channel choices serve a clear purpose, whether you need an individual campaign or an ongoing partner.
What to expect
- A recognisable story in images and words
- A clear route to your menu or reservations
- Useful insight to guide our next decisions
The details
Turn an occasion into a clear campaign.
We start with what you want to say and who you want to reach. Then we choose the channels, imagery and next step. Your advertising reflects the experience guests can expect when they visit.
Strategy and channel selection
We define the audience, occasion and message. We give Google Ads and social ads a role that suits your location, guests and available budget.
Imagery and advertising copy
We turn your restaurant’s character into advertising. Existing photography can be our starting point; we agree any additional photography or filming separately.
Campaign setup and management
We build the agreed campaigns and check the journey from each ad to its destination. While campaigns are running, we monitor performance and make considered adjustments.
Measurement and review
We make spend, reach and measurable actions clear. Where your setup supports it, we include reservations and explain what the figures can tell us.
A closer look at our work
A feel for the restaurant behind the campaign.
Explore our restaurant work to see how we capture atmosphere, food and hospitality. In a conversation, we can show how a restaurant’s story could become the starting point for a campaign.
Explore the projectChouChou
WHAT IT LOOKS LIKE
One venue, three places
A guest who scrolls past you on Instagram searches for you on Google a day later. All three places tell the same story.
Sponsored
ChouChou | Shared dining by the sea
Shared dining and cocktails on the Scheveningen boulevard. Lunch, dinner and drinks, seven days a week. Book online.
@someho.nl
Madam Chen, Rotterdam. The same reel that worked organically, now running as an ad.
Seats by the sea are open again this weekend. Shared dining on the boulevard, from sunset to last call.
Example renderings of campaigns we run for ChouChou and Madam Chen. The imagery comes from our own shoots.
CHOUCHOU · GOOGLE ADS & META
Figures from the campaigns we run for ChouChou. Rounded, exactly as we show them in the monthly report.
How we work together
Every campaign begins with a conversation.
Understand the occasion
We discuss your restaurant, timing and objective. Together, we decide what the campaign should support.
Develop the story
We turn the idea into a clear proposal covering channels, message, imagery, budget and the page guests will visit.
Launch and learn
Once agreed, the campaign goes live. We review the available results and discuss which adjustments make sense.
Good to know
Frequently asked questions
Can you create an individual campaign?
Yes. An opening, season or special menu can be a project of its own. We agree the preparation, delivery and review included before we begin.
What advertising budget will I need?
That depends on your objective, area, channels and campaign length. We discuss media spend and our work separately, so you can see how the proposal is put together.
Will we need new photography?
We first review what you already have. If it suits the campaign and the required formats, we can work with it. Where useful, we include new production in the proposal.
How will we assess the results?
We agree relevant measures at the start. At the review, we consider the available data in relation to your objective and explain any limitations in the measurement.
Let’s get to know each other
What would you like people to discover?
Tell us about your restaurant, occasion and timing. We will discuss a campaign that fits.